鎖定年輕世代全面出擊 最新行銷計畫全面啟動 每個你,都要盡情展現自己!
帶您快速了解新聞核心內容:JCB推動全新品牌概念,強調每筆消費都能展現個人風格,以迎合台灣年輕世代對個性生活的追求。JCB計劃拓展在台灣市場的攤位,並透過日韓旅遊促銷和本地活動強化消費者關係。
重點整理如下:
- JCB introduces a new brand concept focusing on individual lifestyle representation through every purchase.
- JCB emphasizes its relevance in Japan and Korea travel markets and aims to expand further in Taiwan.
- JCB launches a new brand campaign video, "隨你型,隨你行," highlighting personal expression and multifaceted lives.
- JCB offers extensive discounts and rewards in Taiwan targeting Gen Z and Millennials with promotions in dining, shopping, and travel.
- JCB organizes a "刷得有型,快樂隨行" lottery to celebrate the new brand image, featuring substantial prizes like trips to Japan.

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